What is WPP Marketing?
Automate your WhatsApp with WPP Marketing: automated messaging with your number, cart recovery, smart segmentation, and API integration. Get started for free!
Problem
Users manually handle customer interactions on WhatsApp, leading to inefficient customer engagement and inability to scale personalized messaging
Solution
A marketing platform and API where users can automate WhatsApp messaging, cart recovery, segmentation, and API integration, e.g., sending bulk messages or recovering abandoned carts
Customers
Small to medium e-commerce businesses, digital marketers, customer support teams, and developers needing WhatsApp automation
Unique Features
Native WhatsApp Business API integration, cart recovery tailored for e-commerce, behavior-based smart segmentation, and a free tier
User Comments
Simplifies WhatsApp automation setup
Effective abandoned cart recovery
User-friendly segmentation tools
Seamless API integration
Free tier useful for startups
Traction
Exact traction data unavailable; positioned as a new solution leveraging WhatsApp’s 2B+ user base
Market Size
Global conversational commerce market valued at $40 billion in 2023 (Grand View Research)
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