What is Tora?
Our mission is to take mental health out of the clinic and into the high street by using the power of games. Combining mixed reality, walking, mindfulness players collect coins together that they can then spend around the city.
Problem
People struggling with mental health often find clinical environments daunting and not engaging. Traditional mental health support methods may not appeal to everyone, leading to avoidance and lack of treatment engagement.
Solution
Tora is a wellbeing social adventure game that takes a unique approach by using mixed reality, walking, and mindfulness. Players can collect coins together during their adventure, which can then be spent around the city. This approach promotes physical activity, social interaction, and mental relaxation using the power of games to support mental health outside of clinical environments.
Customers
Individuals seeking alternative mental health support, people interested in gamified health experiences, and those looking for social activities that also benefit mental well-being are the primary user personas.
Unique Features
The integration of mixed reality with physical activity, the gamification of mental health support, communal coin collecting that encourages social interaction and spending within local communities are unique to Tora.
User Comments
Innovative approach to mental health.
Engaging and fun way to promote wellbeing.
Great combination of technology and physical activity.
Encourages exploration and social interaction.
Positive impact on the community by driving local engagement.
Traction
Due to the limitations provided, specific traction details such as MRR, ARR, or user numbers could not be searched. Information on traction should ideally come from public statements by the product creators or official channels.
Market Size
The global market for health and fitness apps is projected to grow to $14.7 billion by 2026, indicating a robust market opportunity for apps like Tora that fuse mental health support with physical activity and gaming.
