What is OrangeCarpet?
Show - don't tell. OrangeCarpet let's you quickly create guided tours for onboarding or feature adoption to activate, convert, and retain more users for your SaaS. OrangeCarpet tour let's you show them what to do with video, and explain your features.
Problem
Users of SaaS products often struggle with onboarding and feature adoption, which leads to lower activation, conversion, and retention rates. The drawbacks of traditional onboarding methods include complexity and inefficiency in communicating features effectively.
Solution
OrangeCarpet offers a video-based platform to create guided tours for SaaS onboarding and feature adoption. Users can quickly generate video guides to explain features, enhancing the onboarding experience and improving activation, conversion, and retention rates. The core feature includes the ability to show and explain features through video, making complex processes easier to understand.
Customers
SaaS businesses looking to improve their onboarding process, product managers responsible for user experience, and customer success teams aiming to increase feature adoption among users. The primary user persona includes SaaS companies and their teams.
Unique Features
The unique aspect of OrangeCarpet is its focus on video-based guided tours for SaaS products, emphasizing a 'show, don’t tell' approach to simplify onboarding and feature adoption.
User Comments
Users appreciate the simplicity and effectiveness of video-based tutorials.
Positive feedback on the impact of video guides on user onboarding.
Acknowledgments on improved activation and retention rates.
Ease of creating and implementing guided tours.
Enhanced user experience and customer satisfaction.
Traction
Due to restrictions, specific traction data such as MRR, number of users, or financing information could not be obtained.
Market Size
The SaaS market, which directly relates to products like OrangeCarpet, was valued at $172 billion in 2021 and is expected to grow with increasing demand for cloud-based solutions and efficient onboarding tools.
