What is Master Influence with a Proven Method?
Get buy-in faster—without pushy tactics. This self-paced course shows you how people actually decide, so your ideas land. Based on the proven SUE | Influence Framework—used by Heineken, KPN & ABN AMRO. Practical. Proven. Ready when you are.
Problem
Users struggle to get buy-in efficiently for their ideas using traditional persuasion methods, leading to delays, resistance, or rejection of proposals. Old solutions rely on pushy tactics or lack evidence-based frameworks, resulting in ineffective influence strategies.
Solution
A self-paced online course that teaches the SUE | Influence Framework, enabling users to align proposals with decision-makers’ psychology. Example: Learn practical techniques to reduce objections and gain faster approvals, backed by methods used by companies like Heineken and ABN AMRO. Core feature: Proven framework validated by enterprise adoption.
Customers
Managers, consultants, entrepreneurs, and sales professionals who need to persuade stakeholders, pitch ideas, or drive organizational change. Demographics: Mid-career professionals in leadership or client-facing roles, aged 28–45, often in tech, finance, or consulting sectors.
Unique Features
Focuses on decision psychology rather than superficial tactics; combines academic research with real-world enterprise case studies (e.g., KPN, ABN AMRO). Structured as bite-sized modules with actionable exercises for immediate workplace application.
User Comments
Saves time by cutting through theoretical fluff
Framework works for both team alignment and client negotiations
Clear examples from big companies build credibility
Self-paced format fits busy schedules
Wish I had this earlier in my career
Traction
Launched 1 day ago (as of analysis date), ranked #1 Product of the Day on ProductHunt. Used by 500+ professionals across 100+ companies; founder has 2.2K followers on LinkedIn. Pricing: $297-$497 per course enrollment.
Market Size
The global corporate training market is valued at $366.9 billion (2024), with soft-skills training (including persuasion) growing at 14% CAGR. Online courses specifically account for $35.8 billion in revenue annually.
