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D2C Startup Simulator
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D2C Startup Simulator
Can you scale a D2C Brand to $10M without burning out?
# Game
Featured on : Jun 17. 2025
Featured on : Jun 17. 2025
What is D2C Startup Simulator?
Building a successful D2C Brands need more than what would meet the eye. You need to manage healthy margins, increase revenue, optimise cost, and keep employees happy, all while being sane yourself. Can you do it? Test your capabilities with this fun game.
Problem
Aspiring D2C founders and entrepreneurs learn business management through trial and error or theoretical courses, facing high financial risks, burnout, and lack of practical, risk-free experimentation.
Solution
A simulation game where users manage a virtual D2C brand, balancing margins, costs, revenue, and team morale. Core features: real-time decision-making, financial optimization, and employee happiness management via interactive scenarios.
Customers
Aspiring entrepreneurs, D2C startup founders, and marketing professionals seeking hands-on business strategy practice without real-world risks.
Unique Features
Combines gamified business strategy with employee psychology management, offering feedback loops on financial and operational impacts of decisions.
User Comments
Engaging way to learn D2C complexities
Reveals hidden challenges of scaling
Helps test strategies risk-free
Addictive yet educational gameplay
Simplifies margin optimization concepts
Traction
Launched on Product Hunt in 2024 with 500+ upvotes, featured in 3 entrepreneurial newsletters. Active user base of ~10,000 players within first month.
Market Size
Global business simulation market projected to reach $9.5 billion by 2030 (Grand View Research), with D2C segment growing at 18.4% CAGR (Statista 2023).