What is CB Estimator?
The app is designed to help advertisers estimate how much their competitors might be spending on Google Ads. It works by analyzing data from the Auction Insights report, a feature within Google Ads that shows how your performance compares with others.
Problem
Advertisers manually analyze data from Auction Insights reports to estimate competitors' Google Ads budgets, which is time-consuming and prone to inaccuracies due to manual calculations and limited data interpretation capabilities.
Solution
A Google Ads analysis tool that lets users estimate competitors' Google Ads budgets using algorithms to process Auction Insights data, e.g., inputting report metrics to get instant spending estimates.
Customers
Digital marketers, PPC specialists, and advertising agencies managing Google Ads campaigns who need competitor insights.
Unique Features
Specialized algorithm-driven estimation focused exclusively on Google Ads Auction Insights data, bypassing generic analytics tools.
User Comments
Saves hours of manual analysis
Provides actionable competitor insights
Easy integration with Google Ads
Accurate budget estimations
Improves campaign budgeting strategies
Traction
Launched on ProductHunt with 150+ upvotes (as of analysis date)
No public MRR/user metrics available; positioned as a niche solution in the $224B+ digital ads market
Market Size
The global digital advertising market reached $626.86 billion in 2023, with Google Ads generating $224.47 billion revenue in 2022 (Statista).
