What is Capto: AI photo stories for IG?
Photos aren't just records—they're language. Capto turns multiple photos into a cohesive story with AI-generated captions that flow naturally. Not another AI wrapper: we focus on what users actually need—narrative expression. Filter sets the mood, words add emotion, AI connects them seamlessly. Create Instagram stories that tell a story, not just display photos.
Problem
Users create Instagram stories by manually adding captions to individual photos, which is time-consuming and often results in disjointed narratives lacking emotional flow.
Solution
An AI-powered tool (Instagram story generator) where users upload multiple photos, select a mood filter, and receive cohesive, emotionally engaging captions that connect photos into a unified story. Example: Upload travel photos + choose "adventurous" filter → AI weaves captions about a journey.
Customers
Instagram content creators, social media managers, and influencers aged 18-35 who post regularly (3+ stories/week) and value storytelling aesthetics.
Unique Features
Focus on narrative sequencing (not standalone captions), mood-based filters that guide AI tone, and seamless blending of captions across multiple images.
User Comments
Saves 30+ minutes per story
Captions feel personal and on-brand
Stories get 2x more replies
Easy to repurpose old photo sets
Occasional caption repetition issues
Traction
Launched April 2024
2,500+ Product Hunt upvotes
$12k MRR (estimated from 400+ paid users)
Team of 3 bootstrapped founders
Market Size
Global social media management market reached $24.15 billion in 2023 (Grand View Research), with Instagram alone having 2.4 billion monthly active users as potential audience.
