What is Auqli?
Auqli is the leading live shopping app in Nigeria and Africa. Go live, sell instantly, and connect with real buyers in real time. Shop live, showcase products, and turn every stream into sales.
Problem
Users in Africa previously sold products through static listings or social media posts without real-time interaction, leading to passive sales processes and limited buyer engagement.
Solution
A live shopping app where users can host real-time interactive streams to showcase products, engage buyers, and facilitate instant purchases, e.g., sellers go live to demonstrate items and close sales during streams.
Customers
African entrepreneurs, small business owners, and social media sellers seeking to monetize via live engagement; mobile-first users aged 18-45.
Unique Features
Tailored for African markets with low-latency streaming, integrated payment solutions for local currencies, and real-time chat-to-purchase functionality.
User Comments
Transforms live streams into sales channels instantly; bridges offline market energy to digital; seamless buyer-seller interactions; high conversion rates; dominant in Nigerian live commerce.
Traction
Positioned as Nigeria’s leading live shopping app; exact user numbers/revenue unspecified (data not publicly disclosed).
Market Size
Africa’s e-commerce market is projected to reach $75 billion by 2025, driven by mobile adoption and informal retail digitization.
